Ideation, content strategy, launch plan, script editing and guest booking for MAN ALIVE podcast in order to:
/ Educate men 35+ about preventative health measures and risk assessment
/ Elevate Dr Jeff Foster's profile as global authority on male hormones and health
My remit was to establish a unique tone in wellness space - authoritative and irreverent – devise and curate the launch plan and booking pre-launch guests including: actor Tom Hopper, rugby hero Jonny Wilkinson, former marine Jason Fox, magician Dynamo, broadcaster Russell Kane, scientist Dr Mohit Khera, testicular cancer survivor Roger Snipes